So the time has come in the internet world that demands that we have a new prefix for domains that perhaps should have a certificate 18 attached to them, it has been announced that the domain prefix .XXX will be available in the New Year. This new ‘red light’ suffix will make it easier to find adult material on the web, and also easier to avoid.
So why should you care?
Well imagine if your personal name or brand name was associated in some way to adult material(like Jasmine Live is), would you want your company branded with an .XXX domain name as that association might damage your brand name, or personal reputation. So you may want to consider protecting your name.